Apply for the Founder's Program and get £120k

Apply for the Founder's Program and get £120k

Apply to Become a

Founding Member

You are eligible if your brand is:

  1. On Shopify's Plus Plan*
    (*condition only applicable to Shopify brands, does not apply to other platforms)

  2. Processes £2M+ per year through your online store

  3. Has raised less than £10M in VC funding

Get Started

Get £120,000 to spend on retention

✅ £5-10 cash for your customers to spend at your brand

Limited offer: only 4 spots left, ends 31/03

Fully Funded Retention Budget – Fam covers up to £120K/year in bonus Store Credits for your customers at no cost to you.


Higher Repeat Sales – Customers who receive bonus Store Credit return faster and spend more.


Zero Impact on Margins – Unlike discounts, Store Credit keeps customers loyal without cutting into your profit.


Enhanced AOV & LTV – Customers with Store Credit tend to buy more per order and return more frequently.


No Upfront Costs – We fund the Store Credit upfront, so you benefit without financial risk.


Stronger Customer Retention – Turn one-time buyers into long-term customers with a seamless rewards experience.


No Operational Lift – Fam automates everything, from funding to redemption, requiring no extra effort from your team.


Exclusive, Limited Availability – This offer is reserved for select brands and will close once allocations are filled.


Future-Proof Growth – This is more than a one-time incentive—it’s a long-term strategy to build brand loyalty and increase revenue.

Get Started

HOW IT WORKS

Reward your customers, not the card companies.

STEP 1

Process payments for free forever (really)

Customers pay in full, directly from their bank account using their banking app or website.

STEP 2

Pass payment fee savings on to customers as Store Credit

Incentivise customers to save you payment fees, while reinvesting the savings into your growth.

STEP 3

Bring customers back faster & more often

Bring customers back 40% faster for their next purchase and boost overall CLTV by 46%.

HOW IT WORKS

Reward your customers, not the card companies.

STEP 1

Process payments for free forever (really)

Customers pay in full, directly from their bank account using their banking app or website.

STEP 2

Pass payment fee savings on to customers as Store Credit

Incentivise customers to save you payment fees, while reinvesting the savings into your growth.

STEP 3

Bring customers back faster & more often

Bring customers back 40% faster for their next purchase and boost overall CLTV by 46%.

HOW IT WORKS

Reward your customers, not the card companies.

STEP 1

Process payments for free forever (really)

Customers pay in full, directly from their bank account using their banking app or website.

STEP 2

Pass payment fee savings on to customers as Store Credit

Incentivise customers to save you payment fees, while reinvesting the savings into your growth.

STEP 3

Bring customers back faster & more often

Bring customers back 40% faster for their next purchase and boost overall CLTV by 46%.

Customers 💛 paying with Fam

Fam is the fastest growing payment choice of Gen-Z and Young Millennials

Customers 💛 paying with Fam

Fam is the fastest growing payment choice of Gen-Z and Young Millennials

Customers 💛 paying with Fam

Fam is the fastest growing payment choice of Gen-Z and Young Millennials

Partner with the best in tech, finance and growth

Devansh Vasani

COO & Co-founder

Urvesh Vasani

CEO & Co-founder

Dharmesh Fumakiya

CTO

Alexandra Forsch

Growth

Kudzai Manungo

Product

Shreya Sharma

Community & Social

Partner with the best in tech, finance and growth

Devansh Vasani

COO & Co-founder

Urvesh Vasani

CEO & Co-founder

Dharmesh Fumakiya

CTO

Alexandra Forsch

Growth

Kudzai Manungo

Product

Shreya Sharma

Community & Social

Partner with the best in tech, finance and growth

Devansh Vasani

COO & Co-founder

Urvesh Vasani

CEO & Co-founder

Dharmesh Fumakiya

CTO

Alexandra Forsch

Growth

Kudzai Manungo

Product

Shreya Sharma

Community & Social

Enterprise-Grade Security and Platform

FCA-Licensed

Fam’s payment and payment account infrastructure is regulated by the Financial Conduct Authority.

ISO 27001:2013

Fam’s ISO 27001:2013 certified payments infrastructure guarantees bank-grade encryption.

GDPR Compliant

Fam is built on GDPR compliant infrastructure and follows all data privacy directives.

Integrates with your lifecycle marketing stack

Enterprise-Grade Security and Platform

FCA-Licensed

Fam’s payment and payment account infrastructure is regulated by the FCA.

ISO 27001:2013

Fam’s ISO 27001:2013 certified payments infrastructure guarantees bank-grade encryption.

GDPR Compliant

Fam is built on GDPR compliant infrastructure and follows all data privacy directives.

Integrates with your lifecycle marketing stack

Enterprise-Grade Security and Platform

FCA-Licensed

Fam’s payment and payment account infrastructure is regulated by the FCA.

ISO 27001:2013

Fam’s ISO 27001:2013 certified payments infrastructure guarantees bank-grade encryption.

GDPR Compliant

Fam is built on GDPR compliant infrastructure and follows all data privacy directives.

Integrates with your lifecycle marketing stack

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